Snapchat officially opened its API to third-party partners for programmatic ad sales according to Ad Age. The API includes targeting via email matching with more options to come, and other tools such ...

There’s movement in the Privacy Sandbox. With FLEDGE origin trials just begun – they finally kicked off on March 31 after multiple delays – publishers and ...

Microsoft Advertising will be transitioning from its SOAP to REST API and with that, on January 31, 2027, the SOAP API will ...

Creator marketing drives results on YouTube, TikTok, and Meta but remains priced as sponsorship. YouTube’s new API helps ...

Positions KNOREX as a critical infrastructure layer for AI-native advertising automation in the $740B-plus global digital advertising market KNOREX Ltd. (NYSE American: KNRX) (“KNOREX” or the “Company ...

NEW YORK—In an important development that could streamline and improve the way digital ads are invoiced, the Interactive Advertising Bureau (IAB) has released its Digital Advertising Invoice API ...

Ads APIs aren’t just for social media networks anymore. Tuesday marked the launch of Roku’s Ads API, which feeds directly into the company’s self-serve Ads Manager. The new free-to-use toolkit will ...

Mozilla announced plans today to preserve the API functions that ad blockers and other extensions need to function properly, as part of Firefox's upcoming transition to a superior extensions API. This ...

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On Wednesday, Meta began rolling out marketing API changes designed to improve ad performance by using its Advantage+ targeting tools to automate the allocation of a brand's ad placement across ...

In addition, AT&T also announced enhancements to its Speech API, powered by the AT&T WATSON ℠ speech recognition engine, providing developers with speech-to-text and text-to-speech capabilities.