A new Oumi analysis reveals Google's AI Overviews may produce up to 225 billion false summaries annually. Learn about the ...
Google Search Console’s blind spot is costing you visibility into one of the biggest SERP changes in years. AI Overviews now appear for millions of queries, yet Search Console lumps these impressions ...
Users are visiting Google more often but staying less. That’s one of several insights from a new analysis by Kevin Indig, in partnership with Similarweb, based on 5 billion search queries and 20 ...
Google launched AI Overviews in mid-May to all users and, following some viral mistakes, it seems the company has pulled back, as new research shows it may be appearing in merely 15% of search queries ...
Two trends are emerging in the world of AI and search: AI platforms are sending more traffic to publishers’ sites, while Google’s AI Overviews is reducing click-throughs across more search queries.
Google rapidly expanded AI Overviews in search during 2025, then pulled back as they moved into commercial and navigational queries. These findings are based on a new Semrush analysis of more than 10 ...
Google’s AI Overviews feature has led to a significant increase in the frequency of “zero clicks” to search queries — drastically reducing traffic to news websites, according to a new report. Since ...
The folks at Seer put together a study looking at how the click-through rates of the Google organic and paid search results are impacted by having AI Overviews on the page. And the short answer is, AI ...
Google rolled out AI Overviews to all U.S. users in May 2024. Since then, publishers have reported significant traffic losses, with some seeing click-through rates drop by as much as 89%. The question ...
Visibility in Google’s AI Overviews doesn’t equal traffic. In my research from the first half of this year, AI Overview citations consistently underperformed – even compared to traditional blue links ...